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Clean Beauty Isn’t Just a Trend—It Might Be Healing You

Updated: Apr 22



This Earth month we are all about making choices that care for both you and the planet.


There’s growing scientific evidence that the everyday chemicals we’re exposed to—particularly through personal care products—can have a deeper impact on our bodies than we may realize. A recent study published in Cell Biology and Toxicology (PubMed ID: 36746253) found that reducing daily exposure to parabens and phthalates may actually reverse cancer-associated changes in healthy breast tissue.


This discovery adds weight to the ongoing conversation around endocrine-disrupting chemicals (EDCs) and the choices we make in our everyday routines.



A Closer Look at the Study

Researchers looked at how reducing the use of products containing parabens and phthalates affected disease-free breast tissue. Over time, they observed that participants who minimized exposure to these chemicals showed a reduction in cancer-associated phenotypes—in other words, their breast tissue began to return to a healthier state.


This suggests that cutting out EDCs doesn’t just help prevent future harm; it may actually help the body recover from past exposures.


So What Are Parabens and Phthalates?

These compounds are found in a wide range of personal care products. Parabens are synthetic preservatives, and phthalates are often used in plastics and hidden in synthetic fragrances. Both have been shown to mimic or interfere with hormones in the body, particularly estrogen, which is why they’re linked to reproductive issues and certain cancers.


Why This Matters to Us

At SuperNaturals, we’ve always believed that what we leave out of our products is just as important as what we put in. That’s why all of our formulations are made without parabens, phthalates, or synthetic fragrances—because your health and peace of mind are worth protecting.


This study doesn’t just validate our approach—it empowers all of us to be more intentional. With every clean swap, you're supporting your body’s natural balance in a world that often challenges it.





The Groundbreaking Study


A recent study aimed at understanding the effects of reducing exposure to parabens and phthalates reveals promising results. Researchers analyzed breast tissue samples from participants both before and after a month-long avoidance of these chemicals. The findings showed measurable molecular improvements, including a reduction in disruptions of key cellular pathways linked to cancer, such as PI3K-AKT/mTOR, autophagy, and apoptosis.


These pathways are essential for maintaining normal cellular function, and disturbances in them can lead to cancerous growth. The fact that participants experienced molecular improvements in just 30 days is a beacon of hope for individuals concerned about breast health and cancer risk.


The Benefits of Avoiding Endocrine-Disrupting Chemicals


The findings of the study underscore the potential benefits of avoiding endocrine-disrupting chemicals, such as parabens and phthalates. The short-term strategy of reducing exposure can indeed have a positive impact at the molecular level, potentially decreasing breast cancer risk.


So how do we minimize our exposure to these chemicals? Here are some actionable steps you can take to protect your health:


  1. Read Labels Carefully: The first step in reducing exposure to parabens and phthalates is to become a vigilant consumer. Check the ingredients list on your personal care products and avoid items that contain these substances.


  2. Opt for Cleaner Brands: Many brands now offer personal care products free from parabens and phthalates. Look for companies that prioritize clean and natural ingredients.


  3. Educate Yourself: Stay informed about the latest research regarding harmful chemicals in personal care products. Knowledge is power, and understanding what goes into your products can help you make more informed choices.


  4. Choose Fragrance-Free Products: Many fragrances contain phthalates. Opt for fragrance-free options or products scented with essential oils for a safer alternative.



No Greenwashing about our 100% natural Green Wash
No Greenwashing about our 100% natural Green Wash


SuperNaturals: A Safer Choice for Personal Care


If you’re looking for a line of personal care products that aligns with your desire to reduce exposure to harmful chemicals, consider the SuperNaturals range. These products are carefully formulated without parabens or phthalates, providing a safer choice for those invested in their health.


While it’s essential to avoid harmful ingredients, it’s equally important to ensure that the products we use are effective. The SuperNaturals range combines the best of both worlds - clean ingredients and high-quality formulations. By choosing products that support your health, you can feel good about what you apply to your body every day.




Empowering Change for Better Health


It's empowering to realize that small changes in our daily routines can have significant effects on our health. By taking steps to reduce our exposure to parabens and phthalates, we are not only making healthier choices but also sending a message to manufacturers about the importance of safer ingredient formulations.


With each choice we make, we have the power to influence the beauty industry. By choosing natural products and supporting brands that prioritize our health, we can collectively contribute to a safer future.



This Earth month we are all about making choices that care for you and the planet
This Earth month we are all about making choices that care for you and the planet

The research clearly shows that reducing daily-use parabens and phthalates can reverse the accumulation of cancer-associated phenotypes within disease-free breast tissue. Taking proactive steps to minimize exposure is a promising strategy for lowering breast cancer risk.


Making informed choices about the products we use daily can play a vital role in our long-term health. It's time to take charge of our well-being and embrace the natural, clean alternatives available to us today.


By becoming more aware of what we apply to our skin, we are setting a foundation for a healthier future. Let’s champion our health, make informed choices, and take pride in the natural products available, like SuperNaturals, that reflect our commitment to wellness. Together, we can cultivate a healthier lifestyle and reduce the risks associated with harmful chemicals in our personal care routines.

 
 
 

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